Intranet for ArArAt
MEDIACRAT developed and launched Araratworld.com, an intranet portal for the legendary ArArAt brandy. The new portal is expected to increase the speed and quality of communications among clusters, brand managers and agencies.
Araratworld.com is a unified ArArAt brand database. Users can download files form the galleries, give agencies access to certain sections, get the latest information about the brand and share it with other markets.
Management of the project is provided by MEDIACRAT.
PBWM Media, MEDIACRAT Named Media Manager of Russia 2011
PBWM Media and MEDIACRAT, in the person of publisher and managing partner Arman Jilavian, received the Media Manager of Russia 2011 award for successful management of specialized thematic media projects.
The award was presented for the outstanding progress demonstrated by SPEAR’S Russia magazine and PBWM.ru website which quickly became the most reputed and distinguished media for private banking & wealth management industry professionals and clients.
SPEAR’S Russia is the Russian version of the most trustworthy and influential British magazine for the world’s richest audience. PBWM.ru is a specialized online private banking and wealth management gateway.
Editor-in-Chief – Alexander Gafin, founder – PBWM Media, General Manager – Dmitry Gafin.
Creative and commercial management of both projects is provided by MEDIACRAT.
Test Drive for Mazda in Armenia
In the end of June, MEDIACRAT Event Management organized a test drive event for Mazda in Armenia. Over 100 journalists representing Russia’s leading publications, such as GEO, AutoReview, Za Rulem, Automir, MK-mobile, Playboy, RMC, took part and covered the event. All participants made a comfortable trip driving Mazda cars on the route Yerevan – Dzoraget – Sevan Lake – Noravank – Yerevan (520 km).
Mazda Motor Corporation is a Japanese car producer, one of the global market leaders with a yearly turnover exceeding $23 bln. The company is headquartered in Hiroshima.
Mercedes-Benz Fashion Week Russia Magazine by MEDIACRAT
MEDIACRAT has launched a new magazine – Mercedes-Benz Fashion Week Russia. The publication, aimed to be a guide to the haute couture world, publishes interviews with the Russian Fashion Week organizers, news from Paris, Milan, London, Berlin, and New York fashion weeks, information about up and coming Russian fashion designers and special photoshooting projects.
Mercedes-Benz is a highly reputed global brand, a trendsetter in the automotive industry for 125 years and a title sponsor of fashion events in 20 countries.
Creative and commercial management of the project is provided by MEDIACRAT.
Loyalty Program for Land Rover Owners
MEDIACRAT is developing and planning to launch a loyalty program for owners of Land Rover cars, Land Rover Priority Club, which will include a universal international privilege system. The program will also comprise a variety of creative, logistics and BTL services.
Jaguar Land Rover is a business built around two great British car brands with exceptional design and engineering capabilities. Land Rover has been manufacturing 4x4s since 1948. Its products have defined the segments in which they operate.
Management of the project is provided by MEDIACRAT.
MEDIACRAT at ARMA
In June, MEDIACRAT moved to a new office situated on the territory of the ARMA business and art center at 5/11 Nizhny Susalniy Lane, 105062, Moscow.
To locate MEDIACRAT on the ARMA’s territory, please follow this link.
Our new telephone numbers:
Phone/fax: +7 (495) 660 8996
Phone: +7 (495) 979 5246/5586
Deloitte Tax Guide at PBWM.ru
PBWM.ru portal and Deloitte have launched the Tax Guide, a special information and consulting project.
The Guide is aimed at high net-worth individuals and their consultants and touches upon the principle terms and rules that can address various tax concerns efficiently. PBWM.ru is a specialized online private banking and wealth management gateway. Founder – PBWM Media, General Director – Dmitry Gafin.
Creative and commercial management of the project is provided by MEDIACRAT.
Visual Identity for BINBANK
MEDIACRAT has developed visual identity guidelines for B&N Exclusive, BINBANK’s private banking division. The new concept includes logo, corporate colors, fonts and stationery.
Creative and commercial management of the project is provided by MEDIACRAT.