MEDIACRAT has won a competition for restyling of the corporate identity and development of the brand platform for URSA Capital investment company. As part of the project, MEDIACRAT has already developed the company's new logo.

"We incorporated a polar bear, the brand symbol, into the logo. Now the space works really well. The new logo is more original, easier to perceive and remember," says Anna Zubrilina, art director at MEDIACRAT.

URSA Capital is one of Russia's top 10 investment companies specializing in trust management, brokerage services and corporate finance.

Creative management of the project is provided by MEDIACRAT.